About Me
PRACTICALITY. EMBRACING THE IMPERFECTION.
CONTINUOUS IMPROVEMENT.
I am Nguyen Ngoc Minh Thu (Tyana), a practitioner-turned-educator and consulting partner, with a rich two-decade journey across diverse businesses.
Advancements in AI have made knowledge instantly accessible, highlighting that
true power lies in its application.
I am honored to inspire and invite you, my co-learners, to learn and apply new skills together so that you can experiment with alternative ways of doing the better jobs.
"The future belong to those who learn more skills and combine them in creative ways" - Robert Greene
My Bio
- University Lecturer at RMIT, Foreign Trade, Swinburne, FPTU, TDTU (since 2022)
- Industry Speaker at Academic Institutions (since 2023)
- Lead Trainer, Scaling-up Consulting Partner & Execution Coach (since 2018)
- Founder of Scaleups Asia (since 2018); La Salle Mini Apartment & Homestay (since 2020); Ex-Cofounder of APAC, Jabra VN Master Distributor (2006)
- 21st Century Essential Skill Public Speaker to High School and Undergraduate Students (since 2022)
- Professional Coach, Jury Member for Master programs, Solvay Brussels School of Economics and Management (since 2017)
- Ex-Country Manager, Business Development, UPS Vietnam (2018), leading a 60-strong squad
- Ex-Senior National Manager, Bosch Vietnam (2007 - 2017), orchestrating diverse teams of multi-sale channels
Ex-Key Account Manager, Bosch Vietnam
Ex-Trade Marketing Manager, Bosch Vietnam
- Outdoor Jogger, Conscious Learner
- BSM Charity Member
My Project
- Consulting & Coaching Vietnamese retail & wholesales (Pet toys, kitchenware, fast fashion, UPF apparel and children clothing,etc.) from startups to scaleups since 2018.
- Professional Coach & Jury member for Master Programs of Solvay Brussel Business School in Vietnam since 2017.
- University Lecturing & Guest Speaker for 21st Century Skills since 2022
- Organizational member/leader of BSM Charity since 2017, a self-funded group of entrepreneurs dedicated to building charitable bridges to remote provinces in Southern Vietnam.
- Vietnam Craft Village UX Project for Bosch (2015 - 2017), initiated and led the project with the ASEAN team, covering 50 traditional craft villages primarily in Northern Vietnam. Design Thinking approach was used throughout this user-centered design (UCD) project.
- Conference Presenter: “Teaching Cultures: America and Vietnam”, National teaching and research workshop/conference with 15 presentations by Vietnamese and American scholars, Can Tho University, July 26, 2003.
My Education & Training
- 2024 PhD in progress, Management, RMIT University
- 2022 till present, various Learning & Teaching courses at RMIT, FPT Universities
- 2019 Consultancy Certificate, Harvard University, School of Continuing Education (USA)
- 2021 Post Baccalaureate Supply Chain Management Cape Breton University (Canada)
- 2009 Master in Business and Marketing Management - Solvay Brussels School of Economic and Management (Belgium)
- 2003 Bachelor of Art Can Tho University (Vietnam)
- Leader Project Entrepreneurship Program, Ivey Business School (UWO, Canada) 2019
- Key Account Excellence – Basic & Advance (Fakultat, Germany) 2010, 2012
- Sales Excellence – Basic & Advance (Mercuri, Hongkong) 2013
- Ecommerce Excellence – Basic & Advance (Shanghai) 2016
- The Complete Skilled Negotiator (The Gap Partnership UK) 2012
- Leadership Development Program (Singapore) 2012, 2013
- Leading CIP - Moderator & Facilitator (Singapore) 2012 - 2014
- Business Women Program - Leadership Competence & Individual Leadership Style (Singapore) 2014
- Design Thinking (Shanghai & Malaysia) 2016, 2017

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BSM Charity
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Founded in 2016 by a group of entrepreneurs who share the same values in doing business, living a life and personal development learning. Our core activity is building bridges to remote areas helping people to connect, commute, trade, school easier. Besides, we do monthly free meals to thousands of people, give scholarships to primary students, and necessity donations to the elders, orphans, and adversary households. All the funds are coming from our own members' commitment of their businesses. Our Facebook page: https://fb.watch/p2q4AjqpUJ/?mibextid=v7YzmG